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Unwrapped Potential: Rethinking Dewi's Market

Assessing a social business plan’s weaknesses requires a thoughtful and detailed

approach. The analysis should start with the feasibility of the business model,

particularly if it relies on limited resources or a specific supply chain that may not scale

up easily. The financial health of the venture must be thoroughly examined, with

conservative estimates for cash flow and a critical look at market projections to avoid

overestimating demand. It’s also crucial to evaluate how well the plan anticipates

customer behaviour and cost management. This level of scrutiny ensures that potential

vulnerabilities are identified early, allowing for strategic adjustments and robust

contingency planning.

Three possible weaknesses in Dewi’s plan could be the overreliance on a consistent

supply of local produce, which could be disrupted by factors beyond her control.

There's also the challenge of ensuring steady customer demand in a niche market

that may not expand as rapidly as projected. Lastly, the plan might be vulnerable to

underestimating operational costs, which could escalate quickly and affect the bottom

line. Recognizing and planning for these weaknesses will be crucial for Dewi to create

contingencies and strengthen her business model.